In 2020, the Latino population in the United States was 62.1 million. At 18.6% of the population and growing, Latinos contribute significantly to the United States economy. In fact, if U.S. Latinos were their own country, their GDP would be the fifth largest in the world. Latinos also continue to open businesses at a faster clip than any other racial or ethnic group — and yet, compared to their white counterparts, they receive less funding.
In addition to laying out the economic value of Latinos in the U.S., “The Impact of Latino Business” details business and technology opportunities, perceptions versus realities, the wealth gap, and corporate investments and government funding for Latino-owned businesses.